THE COMPANY
Saudi
International Trading Company Ltd. (SITCO Pharma), is engaged in the Pharmaceutical distribution business in Saudi
Arabia. The company, formed in 1990, is considered a leader in the field of
pharmaceutical distribution in the Kingdom of Saudi Arabia. Representing
several major multinational pharmaceutical companies, SITCO Pharma has quickly
established the standards for excellence in its field. The management of SITCO
Pharma includes 8 senior managers, each with an average of over 13 years of
service and experience in Saudi Arabia. The rapid growth of SITCO Pharma is a
testimony to the commitment and dedication of management and staff.
SITCO
Pharma's major strengths may be categorized as follows:
PARTNERSHIP
APPROACH
SITCO
Pharma has adopted a unique approach to the market that has resulted in
distribution agreements with several major multinational pharmaceutical
companies and their subsidiaries. SITCO Pharma has followed a partnership
approach to the market which is unique in a market where the distributor
traditionally dictates terms to its suppliers and invests little of its own
resources, SITCO Pharma has always maintained a close contact with its
suppliers, participates in the strategic planning, business development,
budgeting, problem solving, and any other related areas that potentially
affect both parties.
DISTRIBUTION INFRASTRUCTURE
SITCO
Pharma has four primary, Ministry of Health approved, distribution centers
located in the major metropolitan areas ( Riyadh, Jeddah, Dammam and Khamis
Mushayt), which provide service in less than 24 hours to 90% of all pharmacies
within the Kingdom. SITCO Pharma has a fleet of more than 30 trucks and vans
for delivery of the medicines to these pharmacies. Considering the nature of
the stock, inventory control is strictly monitored to ensure that adequate
supplies are available and properly stored. All invoicing records are
computerized allowing immediate access in the event of a drug recall. Customer
transactions are strictly monitored and are easily tracked through the
computerized system.
SALES
One
of the major strengths of SITCO Pharma in the market is its investment in its
sales force. The existing sales force comprise more than 30 qualified
representatives, which are proportionately distributed throughout the Kingdom.
Customer stock levels are constantly monitored, new orders are obtained, high
quality of services is provided and an excellent customer relationship is
maintained. SITCO Pharma maintains strong relations with institutional and
private hospitals.
NEW
PRODUCT REGISTRATION
SITCO
Pharma recognizes that the future for all pharmaceutical manufacturers is in
new products. SITCO
Pharma has established a Registration Department whose sole mission is to
dedicate maximum effort, in conjunction with the manufacturer, towards
registering new products in a timely manner.
